Comunicaciones Vivas

Calle 59 N° 3A-30, Estudio 504
(+57 1) 309-3630 | (+57) 310-207-9794

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Services

Internal communications

Internal communications

  • Analysis of internal media.
  • Planning tool for communication by strategic objectives.
  • Design, implementation and monitoring of internal campaigns.
  • Portfolio of play activities for appropriation of best practices in corporate relations and teamwork.
  • Tracking the indicators of Great Place to Work.

External communications

External communications

Media and opinion leaders

  • Public information campaigns (awareness and media management).
  • Preparation of spokespersons and key messages.
  • Sensitization of opinion leaders.
  • Crisis Management.
  • Strategic alliances with the media for the development of Corporate Social Responsibility and social marketing campaigns.

Investors

  • Development of annual reports
  • Reports of corporate social responsibility according to indicators
  • Campaigns to raise awareness of acquisitions, mergers, sales, and shareholdings in general.

Guilds and Peers

  • Development of strategies for advocacy on strategic issues of interest.

Entities of the national government and of territorial entities

  • Construction of agendas of common interest.
  • Follow-up to dialogue processes.
  • Building alliances.

Communication strategies for environmental, economic and social dimensions of corporate social responsibility

Communication strategies for environmental, economic and social dimensions of corporate social responsibility

  • Study and analysis of the CSR strategy implemented or of the moment in which the corporation is in relation to the expectations of the society in the environmental subjects, of economic and social impact.
  • Support to the construction of the CSR strategy.
  • Communications strategy for the deployment of the strategy or selected priority actions of CSR.
  • Selection, when applicable, of social marketing and / or marketing strategies with cause.

Social market strategies, social mobilization and marketing with a cause

Social market strategies, social mobilization and marketing with a cause

  • Design of strategies of articulation with the social actors of interest.
  • Empowering opinion leaders in favor of social marketing strategies, social mobilization and marketing with cause.
  • Awareness-raising workshops and formulation of communications and marketing plans for social sector institutions.
  • Fundraising for social and cultural projects. Strategies with individual and business donors.
  • Design and monitoring of accountability mechanisms.

Development of

Development of "brand" events and positioning campaigns

  • Realization of "brand" events.
  • Conceptualization and implementation of campaigns to position the event.
  • Accompaniment and follow up to these events and campaigns.
  • Development of experiences learned for the continuity of brand events.

Marketing for individuals

Marketing for individuals

  • Analysis of opportunities.
  • Development of the credentials or support of trajectories as the case may be.
  • Strategies of communication to the public that surround the marketing of the person.